Entries by

Types of Content and How to Implement them Into Your Social Media Strategy

With the increasing trend of social media, visual content marketing is one of the most popular digital marketing strategies. A developed visual brand identity is necessary when creating brand trust and recognition. Let’s look at how you can maximize the potential of these platforms for your marketing campaigns.  65% of the population describes themselves as […]

The Importance of LinkedIn as a Social Media Platform for Businesses

In the current era of digital marketing, it is crucial to establish your brand on a variety of platforms in order to optimize your social media strategy. With a whopping 303 million monthly active users, one of the most important platforms for businesses to utilize is LinkedIn. The self-proclaimed “world’s largest professional network” facilitates productive […]

How to Use Analytics & Reporting to Drive Your Social Media Strategy

Have you been consistently posting aesthetically pleasing content and applying all of the steps of a strong social media strategy, yet it seems your brand’s engagement rate is at a standstill? While posting at the right time and including interesting captions does retain consumers, it is crucial to a company’s survival to understand the data […]

How Recent Instagram Updates Will Affect Businesses

In order to stay relevant and keep its users interested, Instagram must constantly change its features and improve itself. With Instagram continuously evolving, it’s important to stay current on all of the updates in order to use them to benefit your business. With assistance from an Instagram marketing agency in Los Angeles, your content will […]

How to Engage Followers with Instagram Stories

Is your company taking advantage of Instagram stories? Launched in 2016, stories have quickly become an important feature in the app. 500 million people use stories each day yet they are extremely under-used by businesses despite their ability to help companies gain insight about followers. How can your business benefit from posting engaging Instagram stories?  […]