When marketing to millennials this holiday season with social media campaigns, don’t take this demographic for granted. Our Los Angeles social media marketing team has what it takes to reach this group without trying too hard.
We Know Millennials “Don’t Just Tweet at Home”
Referring to millennial marketing, Ryan Donegan from the Huffington Host says, “We don’t just Tweet at home.”
They always have somewhere to go and always have someone to see. Bright Age Digital Marketing Agency understands this, and uses it to a company’s advantage when promoting brands.
Donegan also states, “We appreciate clever viral ads as much as the next guy, but if it doesn’t contribute any new information that we can discuss, then it dies on the social wall of the first millennial in a circle of friends to share it.”
Bright Age Los Angeles social media marketing professionals know how to create a conversation that trends for days. We even keep the online interaction going when people have to reply from their smartphone, tablet or netbook.
Do Not Disquise Ads
When marketing to millennials this holiday season with social media campaigns, we keep in mind they know what our clients are trying to do — advertise. Therefore, we always clearly say what we have to say on behalf of any seller and never disguise our ads.
Although we don’t try to fool millennials into thinking we’re just trying to entertain them, we still put on a good show. However, we provide the perfect balance between that and introducing products, services, brands and websites to them. This is how we stay relevant when representing businesses who hope to make a profit.
Never Insult Anyone’s Intelligence
“Lackluster, rushed special offers and overpriced products won’t work like they used to,” says Donagen. He also states that “we’re quite possibly the most informed consumer generation ever to face marketing professionals.” Likewise, he says that his group of friends will have done their research and spoke with their friends before buying a product.
When marketing to millennials this holiday season with social media campaigns, we never assume that Generation Y knows nothing. In fact, were one of the only Los angeles social media marketing agencies that realizes how much they do know. Therefore, all of our digital content reflects that.