Discover Our Online Advertising Agency’s Process
Audit, Industry, and Competitive Review
We will conduct an assessment of your current performance and communications practices, and compare them with industry best practices. To better understand your company’s precise needs, we will ask questions that will help us build a brand guide tailored towards your objectives. Bright Age believes continuous planning is fundamental to achieving campaign success.
Goals, Platforms, and Strategy
We identify which social media channels it is essential for your business to have a presence on. Our process includes developing a brand guide, messaging strategy, and interaction best practices. We will also present a paid monetization strategy. We will understand your target audience by identifying key demographic, interest, and behavioral characteristics.
Create and Revise
Bright Age will develop original social media content following brand guidelines, including custom graphic design, unique copy-written text, and innovative posting styles. Rest assured, no content will be posted without your approval. We are dedicated to ensuring that you love every post on your brand’s channels.
Post and Engage
Utilizing scheduling insights, your content will be posted at the optimal time that your audience is most likely to be online and interact. We will build personal relationships with your audience by being prompt, authentic, and understanding.
Monitor and Respond
We will provide timely responses to all social media comments, questions, and concerns addressed by customers. Following our predefined interaction guide we will promptly respond to community inquiries, but we won’t hesitate to email you about specific or unique questions. Your followers will know that your brand cares and is always available if needed.
Monthly Reporting and Optimization
Bright Age will present a comprehensive report summarizing your campaign’s performance each month. Our reports consist of a breakdown of audience insights, impressions, engagement, and additional growth metrics. We will conclude by identifying monthly key learnings and objectives moving forward.
Our Online Advertising Agency Strategically Designs, Implements and Manages Your Online Presence
We develop customized social media solutions based on our clients’ unique needs. Our online advertising agency identifies a diverse set of unique targeting to reach your target audience through digital advertising based on browsing behavior, interests, behaviors and demographics. By creating multiple ads and target audiences we are able to see which ad set is converting best and amplify that particular ad and optimize other ad sets.
We Develop Google Ads Search and Display Campaigns That Work
Keyword Research
We research your business and determine broad matched, phrase matched, and exact matched keywords that will drive the correct traffic to your business.
Pay Per Click
Getting clicks from Google is one of the best ways to gain new customers, but it can be expensive. We follow Google’s best practices to optimize your cost per click.
Search Engine Optimization
Google AdWords success has strong correlation to your site’s relevancy and user experience. We optimize your pages to include keywords and have a professional feel.
Display Ads
There are a variety of advertising options on Google, and we identify the best types for your business. We determine the ideal locations for your display ads to appear.
Mobile Ads
As mobile users continue to exponentially increase, it is essential to be present everywhere. We create ads that are optimized for a mobile experience..
Remarketing Ads
With Google’s new and innovative targeting techniques, we are able to follow visitors of your website and remarket our Google campaign towards them.
Precise Targeting
Every business has a different target audience, which is why it is essential for us to determine exactly where your audience is and when they are online.
Ad Design
After working with a variety of businesses, our online marketing agency has identified the most successful designs and calls to action in both Search and Display campaigns.
Analyze and Report
Don’t just take our word for it, look at the numbers. We will always provide comprehensive reports on all of your data and analytics.