Contests & Giveaways
We promote your brand and engage your online communities by creating and executing fun, interactive contests.
Our various experience in promoting brand awareness on social media incorporates a commitment to fun and an emphasis on cost-efficiency. Your brand supplies an authentic and exciting service, so we promote your exclusivity and market relatability in order to elevate your online community’s activism and increase customer loyalty.
We develop and complete detailed campaigns around your items and services through social media promotions on Facebook, Instagram, and Twitter, often with the help of Website Marketing Platforms. We drive your online communities to take action and become active members of your company’s identity by offering engaging incentives that drive consumer awareness as well as business growth and development. Our marketing solutions help build sweepstake ideas to promote your brand and generate dependability.
Types of Contests
There are so many ways to hold a contest online. Common styles that we actively utilize include comment-to-win contests, photo and hashtag competitions, and form entry sweepstakes.
We create personalized templates that are supported by email and social entries and integrate our promotions to appear on all social media channels in order to engage with a wider audience. Each promotion is also revised and personalized to be featured on each different platform independently. In the review stage, we emphasize all of the platforms that will be receiving our contest postings and how they will differ to be successful on each social media channel.
Comment-to-Win
The comment-to-win style contest requires a valid social media account and often receives the most amount of entries as it is the most convenient and accessible contest to apply for. We develop engaging copy to attract followers to comment on the contest post with a specific hashtag or pre-determined comment.
This type of contest allows followers to be interactive with your company and communicative with other followers within the online community.
Often this style also encourages friend-referrals and sharing, ultimately widening the sweepstakes to even more potential contestants and future loyal consumers.
Photo Competitions
The photo competitions and hashtag competitions encourage creativity and independence by offering a fun and interactive style of engagement. These types of contests spark innovation and originality. When it seems like a whole company is supporting them, contest participants feel a sense of allegiance and appreciation from the company.
The photo competition style actually encourages the most collaboration with the company by requesting entrants to take action, whether it be taking a photo with something inside your establishment or taking photos of something relevant to your company.
Form Entry Sweepstakes
The form entry sweepstakes are where our creative team gets to be most innovative in the production of the contest. We incorporate the use of special software and Photoshop to create visually appealing contests and landing pages. Guiding contest entrants to visit specific links leads them to the entry and rules pages.
This form of sweepstakes is most efficient in consistently tracking contest leads and performance capabilities. The software we employ shows us views, conversions, conversion rates, activity tracking, peak performances, and so many more insights to ensure the success of each following contest. What is especially convenient is that this contest style is also able to collect and deliver relevant data to be used in the company’s marketing efforts.
The Defined Print
We also create individualized templates to provide detailed contest rules that we share on each channel. Our values prioritize authenticity and fun. We’re not hiding anything from online communities.
In the detailed rules and terms & conditions, guests will find that by sharing their email address and personal information, we are collecting that data to deliver insights back to the company.
By hosting these contests, we are offering creative control, performance tracking, data accumulation, and viral promotion.
Our organization, scheduling, and management is strategic, but simple. We share our entire process with our clients up-front, so you know how many posts will be shared on the social channels promoting the post, as well as how many people natively engaged with the post. Similarly, we share the contest leads with you at the end of each contest’s run, so you know how many people the contest attracted. Finally, we provide highlights and insights in our monthly recaps from all of the contests and sweepstakes we ran from the previous month.
Prize Process
We help you come up with cost-efficient and exciting prize packs to provide for guests who win the contests. Winners are decided at random-drawing, but we conduct extensive research behind each lead in order to ensure that the winner is of appropriate relevancy to the company and its values.
To fulfill the process even more effectively for you, we ship the prizes to the winners as well. We’d like to take as much stress off your shoulders as possible!
