Entries by Bright Age

Snapchat Launches Promoted Snaps: New Social Media Advertising

What’s Up Snapchat? Social media is an advertiser’s dream: a huge, actively engaged audience that’s sorted by demographic and lifestyle choices. This weekend another platform called Snapchat will take the plunge into social media advertising, permitting paid advertisements to users. Snapchat works by allowing users to take and send pictures to each other that will […]

Seven Top Ways To Improve Your Social Media Marketing Campaign

Seven Top Ways To Improve Your Social Media Marketing Campaign Social networking sites help people to stay connected, share entertainment and learn new information through accounts and profiles representing individuals and companies. Many businesses today are using social media sites to network with consumers, build brand recognition and increase their overall online presence. However, not […]

Facebook’s New Hyper-Local Ads will Target People within a Mile of a Business

Facebook’s mobile omnipresence and drive for location sharing abilities has manifested with their new launch of super-targeted local advertising and virtual location targeting that’s geared towards getting consumers to visit nearby brick-and-mortar stores. Before long, physical businesses will have the capability to target ads to potential customers that are within a certain distance of their […]

Social Media Platform Pinterest to Introduce Targeted Advertising and Promoted Pins

Pinterest is relatively new to the social media scene, and it’s making quite an impact, especially with women. It’s knack for advertising products is quite effective. The social media forum will soon be adding more features to enhance the use of Pinterest. Once this happens, it’s expected to grow significantly. Here’s what you can expect […]

Facebooks New Dark Posts: A Complete Guide

Harnessing the power of social media is vital for keeping engagement with current customers as well as for attracting new ones. With that in mind, there is hardly a successful social media marketing strategy that doesn’t prominently involve Facebook. Though various niche social sites such as the photo-centric Instagram, the hobby-oriented Pinterest, and the quirky […]

Instagram now being used as a Social Media Marketing Tool

Instagram Is Now Being Used as a Social Media Marketing Tool Instagram is a mobile photo-sharing site that has high potential as an effective social media marketing tool. Instead of only shared daily experiences passed between friends, Instagram can also alert a business’s customers to new sales specials, events or even how-to information related to […]

The Power of Viral Social Media: Ice Bucket Challenge

The Power of Viral Social Media: Ice Bucket Challenge  With big-name proponents like Bill Gates getting involved in raising funds for research and treatment, few social media marketing ideas have carried as much weight in recent years as the “Ice Bucket Challenge” campaign to support ALS (Amyotrophic lateral sclerosis), a condition commonly referred to as […]

Foursquare Changes Now Benefit Social Media Marketing Professionals

Social Media Marketing: Foursquare Splits App into Two Separate Experiences Foursquare is one of the most widely used social media apps worldwide. Since its inception, people have used it to check into their favorite social networks and show off where they have been. The owners of Foursquare have monitored how this app has been used […]

Using Snapchat as a Social Media Marketing Tool

In order to market successfully online using social media, it is important to continuously evolve a marketing strategy to improve results. Since the field of internet marketing is constantly changing with new technology, it is important for businesses to keep up with these latest trends. Snapchat has emerged as one of the leading photo messaging […]

Working with a Social Media Marketing Agency vs. Self Promotion

Getting yourself out there in today’s highly competitive and oversaturated online marketing world is a full time job in and of itself. If you are like most companies these days, you simply do not have the manpower to put your everything into your product development and keeping your current customers happy while you scour the […]