Entries by Bright Age

5 Essential Parts of a Successful Social Media Marketing Campaign

The steps to running a successful marketing campaign have changed quite a bit in recent years.  While marketing used to be focused around television, radio, and billboards, a good majority of marketing has begun moving online.  As the internet continues to grow, so does the use of social media.  Today, it’s no surprise that social […]

Facebook Messenger Hits 1 Billion Users and What it Means to Marketers

Facebook is the largest social media application with over 1.6 billion daily users. Facebook is constantly introducing new features to engage users and stay on top of their game. One new feature that was introduced in 2011 was Facebook Messenger. Facebook and Messenger were once connected but the company decided to separate the two after […]

Four Tips for Optimizing Your Business’ Google Local Search

It is important to optimize your local SEO to improve your business. More Google searches means more business and the higher you rank, the more traffic that is driven to your website. These helpful tips will improve your business’ Google local search within your area. A social media agency can help you choose and adjust the […]

Determining the Best Facebook Advertising Objectives for Your Business

Facebook marketing is a highly rewarding way to expand your brand’s potential.  While its relevance should not be overlooked, fully taking advantage of what Facebook has to offer can be a daunting task.  An efficient Facebook advertising agency will help you use the social media platform to properly achieve your set conversion goals.  Below we’ve […]

Understanding Your Target Audience with Social Media Advertising

In today’s society, social media is growing and businesses must keep up with new trends to reach their target consumers. According to statista.com, 78 percent of people in the United States have at least one social network profile and that number is expected to increase next year. Social media advertising is beginning to dominate the […]

A Guide to Online Reputation Management

Social media has taken off over the last few years and businesses must maintain their social media accounts for online reputation management. Consumers expect companies to use various social media platforms and businesses that do not have a presence on social media lose a large audience. Businesses that engage with their customers are more likely […]

The Growth of Instagram and Best Practices for Your Business

All the buzz seems to be around social media platform Instagram lately.  Though, it’s no surprise why.  Instagram’s tremendous recent growth has caught the attention of many businesses hoping to take advantage of its marketing potential. As of last week, Instagram announced that it had officially hit the major milestone of half a billion users.  […]

Snapchat Advertising in 2016 and What It Means for Online Marketers

Snapchat might be new to the advertising world, but it’s definitely not a force to be reckoned with.  2016 means big changes for the social media app favored by teens and young adults.  Just last week the application rolled out its long anticipated advertising API, Snapchat Partners, which will hook up more than 20 tech-minded […]

Mobile Marketing Grows with Drastic Increase in Mobile Users

Smartphones are changing the marketing game. Desktops are becoming less and less popular in today’s society and mobile now represents 65 percent of the time people spend on digital media. More people own desktops than mobile devices however, that is expected to change by the end of this year. Utilizing a mobile marketing agency can […]

The Importance of Responsive Web Design in an Online Marketing Strategy

Responsive web design is an integral part of a company’s success. Whether businesses realize it or not, web design can make or break your company. People may ask how improving your web design will grow your business but hundreds of studies show that keeping your website up to date and modern will generate more traffic […]